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iPhone 16 And iPhone 16 Plus Might Arrive With The A18 Chip In 2024; Reveals The Latest Leak
Oct 20, 2023 Karan Sharma News Source in_mashable 35 hits
In recent years, has taken a strategic approach to boosting its average revenue per iPhone unit sold by introducing subtle differentiations in features between the more affordable "vanilla" iPhone models and the premium Pro variants.
This differentiation strategy has become increasingly transparent, raising questions among consumers and tech enthusiasts alike.
Notably, one striking aspect of this approach is the use of older chipsets in the vanilla models, a decision aimed at both cost savings and the protection of Apple's profit margins.
This deliberate distinction has sparked discussions about the evolving landscape of Apple's product lineup and the implications for consumers.
Apple's upcoming iPhone 16 lineup could signal a shift in strategy.
According to analyst Jeff Pu, all four models are expected to feature the A18 chip, moving away from the recent practice of using different chips in vanilla and Pro models.
This change has the potential to redefine Apple's product offerings and raise considerable interest among consumers and industry observers.
This marks a significant departure from the current lineup for this year.
The and are equipped with the A16 Bionic chip, whereas the iPhone 15 Pro and iPhone 15 Pro Max are powered by the A17 Pro chip.
It might seem like Apple is shifting away from using chipset capabilities as a primary selling point for its Pro line, but that's not entirely the case.
In 2024, all four models are expected to feature A18 chips, but there's a notable distinction.
The iPhone 16 and iPhone 16 Plus will house the A18, while the iPhone 16 Pro and iPhone 16 Pro Max will boast the A18 Pro, suggesting that the Pro models could indeed pack more power under the hood.
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